Bollywood films have disappointed and no big films made impact in last 6 months except ''PK''. This year not a single mainstream masala Bollywood film worked and to make situation worse Hollywood biggies ''Fast & Furious 7'' and ''Avengers Age Of Ultron'' over-performed. Now flow of big Bollywood release starts today with Akshay Kumar starrer ''Gabbar Is Back''.
''Gabbar Is Back'' has opened in 3000 screens and this kind of release coupled with holiday on Friday means that film should cross 10 cr nett mark bare minimum. Ideally film should target 15 cr nett mark which will bring confidence back to TRADE. Film will be aided by again on Monday due to bank holiday.
Film started today on rather average note. Smaller centers like Valsad, Ujjain, Satara were strictly average with 30% opening. Metros were fine but that big holiday occupancy is missing as opening is around 40% there. Overall 30-40% opening is not bad at all but ideally it should have been 60% across the board.
Film should see jump from evening onwards though that will depend mainly on reviews and word of mouth. As per early trends, film should collect clsoe to 11 cr nett on day one which will be good but 14 cr nett with late night surge will be a very good result.