Allu Arjun shared on social media that his favorite book is "The Creative Act: A Way of Being" by Rick Rubin, recommending it especially to creative people. He thanked Sharath for gifting it and said the book changed his life.

Currently, Allu Arjun is working on a film with Atlee, having just completed a workshop in Mumbai, with shooting to start soon. His post went viral, and many are now searching for this bestselling philosophical book about an artist’s life, which can be ordered online.