Power Star Pawan Kalyan's They Call Him OG premieres today, with shows in Telugu states and overseas. The film grossed over Rs 70 crore worldwide on the first day and premiere shows, even before full advance bookings began in many areas. National multiplex bookings in Hyderabad, Bengaluru, and Chennai are expected to start tomorrow, likely pushing the worldwide gross past Rs 100 crore.

Hyderabad premiere bookings alone grossed over Rs 4 crore for nearly 100 shows, with tickets selling out within seconds. Trade experts predict the film could earn Rs 30 crore from Hyderabad city alone.

For comparison, Pushpa 2 made Rs 21 crore on its first day. Analysts believe OG may break this record, potentially reaching Rs 120 crore globally through advance bookings alone.