'Devara' is a big-budget film starring the man of the masses NTR under the production of Kalyan Ram. Directed by Koratala Siva, Janhvi Kapoor and Shruti Marathe are the heroines of this film. The star cast includes Saif Ali Khan, Prakash Raj, Srikanth, Shine Tom Chacko, and Murali Sharma. There are huge expectations from Tollywood to Bollywood on this film which is being made in two parts. Due to this, there will be huge pre-release business for this movie. Even that is not one hundred or two hundred crores and more business is done. It is known that the first part of this movie is going to be released on October 10 as a Dussehra gift.

Theatrical, digital, and audio rights of this first part are fetching a huge price. The theatrical rights of the two Telugu states are said to be over 130 crores. It is said that 50 to 60 crore business has been done in other states of South and North states together. Hamsini Entertainment has acquired the overseas rights for 27 crores. Netflix has acquired the OTT rights for 155 crores and T-Series has acquired the audio rights for 33 crores. Including this amount, more than 400 crores of pre-release business was done. However, the balance of satellite rights is still there. Not even a teaser, trailer, or even a single song has been released from the movie.

It must be said that this range of business is great. After noticing this pre-release business, NTR fans are buzzing on social media. If this range of business is done for the first part. The first part is a hit, and the second part is a hit, and they are wondering how much business will be done.