In a unique twist to film promotions, the teaser launch of the upcoming horror movie, Gitanjali Is Back, is set to take place at the Begumpet Crematorium in Hyderabad on Saturday at 7 PM. This innovative approach by the film unit marks a departure from traditional promotional strategies, as they explore unconventional venues such as colleges, hotels, malls, roads, and trains to reach a wider audience.

The trend of horror movies has been gaining momentum in Tollywood, with several recent releases in the genre. This particular film, reported to be a sequel to Anjali starrer Geetanjali, has already garnered attention for choosing the Begumpet graveyard as the venue for its teaser launch.

The film unit has explored the unique backdrop of the graveyard, adding an intriguing dimension to the promotional campaign. The event is scheduled to take place on February 24th, Saturday, at 7 pm. The unconventional choice of location has sparked curiosity and discussions within Tollywood, leaving many to wonder if others in the industry will follow suit in future promotions. Comments and speculations about this distinctive approach are circulating, creating anticipation for the unveiling of Gitanjali Is Back.