Actor Sharwanand is gearing up for his next project, tentatively titled Sharwa 37. Despite past successes like Run Raja Run, which was a major hit in 2014, Sharwanand has faced a series of flops, with only a slight revival in his career thanks to Oke Oka Jeevitham. His upcoming film, directed by Ram Abbaraju, is currently in production, and the team recently shared a teaser for Janmashtami, hinting that the first look and official title will be revealed soon.

The film's story and dialogues are penned by Bhanu Bogavarapu and Nandu Savirigana, with Vishal Chandra Shekar composing the music and Gnana Shekhar VS handling the cinematography. Art direction is managed by Brahma Kadali.

Sharwanand has also spoken out about the recent Arshad Warsi-Prabhas controversy, emphasizing that actors should maintain basic ethics by avoiding criticism from their peers.